The Smokeball Beacon Award was created to highlight and celebrate pro-bono work in our communities.
☛ Adobe Illustrator
☛ Smokeball sub-branding
☛ Trophy strategy and graphics
☛ Tony's Chocolonely candy bar design
☛ Campaign design
☛ Landing page development and graphics
☛ Email design and strategy
One of the best parts of working anywhere is creating awesome swag! Our hoodies were a huge hit, adored by employees who proudly sport them around town. Furthermore, our annual homecoming celebration calls for unique, custom swag to add that extra touch.
☛ Adobe Illustrator
☛ Fully custom corporate swag
☛ Branding and Awareness
☛ Sub-branding
☛ Adobe Illustrator
☛ Smokeball sub-branding
☛ Social graphics
☛ A/B tested design
☛ Smokeball sub-branding
These animated videos were crafted to amplify our product's visibility through digital ads and bolster lead conversions on our website. Additionally, the graphic assets serve multiple purposes, being utilized in marketing collateral, sales outreach, and print advertising campaigns.
☛ Premiere Pro
☛ After Effects
☛ Adobe Illustrator
☛ Voiceover Artist
ABA TECHSHOW, Smokeball's flagship annual trade show, drives our ambition to surpass previous years. As the overseer of promotional assets for our event participation, I spearhead efforts to elevate our presence and outshine past accomplishments.
☛ Backwall design
☛ Standee designs
☛ Campaign design
☛ Marketing collateral
☛ Social promotion
☛ Email graphics
☛ Print advertising
☛ Landing page creation
☛ Adobe Illustrator
☛ Adobe InDesign
☛ WebFlow
A standout project at Smokeball that involved creating three compelling video case studies showcasing our top clients. Notably, I spearheaded the entire process, from storyboarding to filming and editing, resulting in significant savings of over $20,000 by keeping the work in-house.
☛ Adobe Premiere Pro
☛ Adobe After Effects
☛ Nikon Z6 II
☛ DJI Ronin Gimble
I took on the challenge of revitalizing Smokeball's outdated website, completely redesigning it from scratch. I also developed new CMS page structures, empowering our team to craft and manage content in a controlled and user-friendly environment. Explore the whole site!
☛ Figma
☛ Adobe XD
☛ WebFlow development
☛ CMS page creation
☛ Web design
☛ Web UI
☛ Web UX
Jordan Turk, our in-house Legal Technology Advisor, required a tailored platform for her video podcast series. I designed a mini-site, crafted an engaging intro bumper for her show, and developed the audio visualizer displayed on every episode.
☛ Adobe Illustrator
☛ Adobe Premiere Pro
☛ Adobe After Effects
☛ WebFlow
☛ Adobe After Effects
☛ Adobe Illustrator
☛ Adobe Premiere Pro
I crafted two compelling CTV ad spots (15 and 30 seconds) tailored for streaming services. The objective of these commercials was to boost product demos booked by reaching our audience through these channels and targeted geographies.
☛ Adobe Premiere Pro
☛ Adobe After Effects